UTM Generator

Build trackable URLs with UTM parameters for campaign tracking

Generation & Randomization

Quick Presets

UTM Parameters

Website URL *

The full website URL you want to track

Campaign Source *

Identify the source (e.g., search engine, newsletter, social platform)

Campaign Medium *

Identify the medium (e.g., cpc, email, social)

Campaign Name *

Identify the specific campaign (e.g., spring_sale, black_friday)

Campaign Term (optional)

Identify paid search keywords

Campaign Content (optional)

Differentiate similar content or links (A/B testing)

About UTM Parameters

• Track Campaigns: UTM parameters help track the effectiveness of marketing campaigns
• Google Analytics: These parameters are automatically recognized by Google Analytics
• Required Fields: utm_source, utm_medium, and utm_campaign are essential
• Optional Fields: utm_term (for paid keywords) and utm_content (for A/B testing)
• Best Practices: Use lowercase, underscores instead of spaces, and be consistent

Build trackable URLs with UTM parameters using our free online generator. Create campaign tracking links for Google Analytics and marketing analytics to measure the performance of your marketing efforts. Perfect for digital marketers, campaign managers, and anyone tracking traffic sources across multiple channels like email, social media, and advertising.

Our UTM generator simplifies URL building with easy-to-use fields for source, medium, campaign, content, and term. Generate properly formatted URLs with all UTM parameters automatically appended. Batch generate multiple URLs at once and copy to clipboard instantly. Support for custom parameters and URL preview.

No installation required. Free for unlimited URL generation. Track campaign performance accurately. Essential for marketers, agency professionals, and business owners optimizing marketing campaigns with Google Analytics and other analytics platforms.